About Us

Callie's Story

Hey there! I'm Callie - a hairstylist, beautician, and beauty lover with over 12 years of salon experience under my belt. And I'm the creator of Petal & Pomade!

I've always been obsessed with everything beauty - from lived-in balayage (my specialty!) to bouncy blowouts, bold color changes, and everyday styles that just work. But it doesn't stop at hair. As a trained beautician with a serious passion for beauty trends, you'll also find me testing the latest skincare launches, painting my nails in whatever shade is having a moment, and deep-diving into all things beauty. After years of working behind the chair and chatting with amazing clients about their hair and beauty routines, I realized I wanted to take everything I've learned and share it with more of you - outside the salon.

That's how this blog was born.
I'm always on the hunt for amazing products - testing them, comparing them, and giving honest reviews (the kind I'd send to my besties in a group chat). Whether it's haircare, skincare, or nail inspo, you're getting my real, unfiltered take. And here's the thing: I don't believe you need to spend a fortune to look and feel your best. Yes, there are luxe gems worth the splurge - but there are also some incredible drugstore heroes that get the job done just as well. You'll find plenty of both here.

Besides hair and beauty, I spend my downtime caring for my ever-growing plant collection and dabbling in graphic design - my creative outlet when I'm not writing, testing products, or scrolling through beauty inspo on Pinterest.

This blog is for every girlie who loves switching up her look, discovering new favorites, and feeling confident in her own skin (and strands). Whether you're here for your next haircut idea, a deep dive into the best affordable hair masks, nail inspo, honest skincare reviews, or just some real talk about what works and what's overhyped - I've got you.

Hairstylist

Visual Creator

Beauty Writer

Creative Entrepreneur

Meet the Team

At Petal & Pomade, our small-but-mighty editorial team lives and breathes hair and beauty. From pro-level experience in hair and beauty salons to deep dives into the latest trends, product reviews, and nail inspiration, we're here to help you find your next style obsession - and keep you looking (and feeling) amazing from head to fingertip. Learn more about our editorial standards here.

Callie Jessen

Editor-in-Chief

Callie brings 12 years of salon experience to her role as Editor-in-Chief. A hairstylist and trained beautician, she specialises in balayage and modern color techniques - but her passion stretches well beyond the chair. From product testing and trendspotting to nails and skincare, she's obsessed with all things beauty. She started this blog to create a fun, friendly space where real advice meets real results.

Mia Lopez

Editor

Mia has a sharp eye for detail and a passion for making content shine. Before joining the team, she worked as a freelance beauty writer and editorial assistant - covering everything from skincare launches and nail trends to haircare deep-dives and product roundups for a range of beauty publications and brands. That background means she knows how to cut through the noise and get to what actually matters for real readers. She's also a dog mom, avid journaler, and iced matcha latte enthusiast.

Nisha Desai

Staff Writer

Nisha is our go-to gal for step-by-step hair care routines and the latest beauty trends - from viral nail moments to hair care producst and hairstyles everyone's talking about. With a degree in creative writing and a lifelong love of beauty, she brings fresh energy to everything she writes. When she's not typing up tips or scrolling Pinterest for trend inspo, she's probably binging the newest crime thriller on Netflix.